GTM Product Marketing Lead

📈 Who We Are

We are rebuilding the energy transaction, making it transparent and fair.

We're rebuilding how energy is bought and sold. That means cutting out middlemen, connecting businesses directly with renewable generators, and ensuring every transaction is traceable and transparent.

We're a 160+ person team - operators, data scientists, engineers, customer champions and energy experts - backed by top-tier investors including Lightspeed Venture Partners, Hitachi Ventures, Allianz, AlbionVC and Atomico. We closed a $75M Series B round in early 2026, taking our total funding to $94M, and we now power energy for over 4,000 UK businesses across 8,500+ sites, with over £75m in value returned to businesses and generators so far.

We're a technology company solving the energy industry, not an energy company. Some people call us a neo-utility, the neo-bank idea, applied to energy.

The industry is noticing. We were crowned Europe's Most Exciting Tech Company at the GP Bullhound Allstars awards [link for members] came in at #6 on LinkedIn's Top Startups 2026 [link for members] in the UK, #7 on the Scaling Europe 50 [link for members] of Europe's fastest-growing companies, and #14 on Sifted's AI 100 [link for members]

Learn more about us on our website [link for members]

🚀 THE ROLE

We’re hiring a GTM Product Marketing Lead who wants to take our product from 1-100, not 0-1 scale.

You will join the fastest growing unit inside the company. This team is obsessed about growing our SMB customers and transforming their perception of energy beyond the bill, so we can hand more money and value back in their hands.

You will be a hands-on product marketer who can bring sharp judgment and voice of customer consistently back to the table. Your focus is to grow the trial, adoption and experience of our RED product and be ruthless in those goals. Expect to solve problems on your own and with product, content and engineers whilst running your own team of expert GTM agents.

Good looks like? Every 48 hours you’ll be

• Speaking to a customer.

• Shipping a campaign with Claude.

• Launching a piece of work that directly solves a customer problem.

• Showing the goals move forward.

You’ll be 20% in architecting, 80% in delivery.

🛠️ RESPONSIBILITIES

• User research: take control of it.

• Assets: design and prototype assets to wow and educate our customers.

• Demos: reinvent them.

• Positioning and messaging: challenge and consistently redefine them.

• Communications: untangle and re-build them.

• Campaigns: drive promotional, time-sensitive campaigns.

✅ REQUIREMENTS

MUST-HAVES

• Everyone at the company works from first principles, acts autonomously and builds. For this role, we also need these, in priority order:

• Deeply analytical. You go to the numbers first and can explain what moved and why.

• Taste and creative edge. You know what great looks like and the work shows it.

• Outcome-minded. You can show which of your plays moved a number and which didn’t.

• Customer-obsessed. You start from the customer’s problem, every time.

• Strong risk appetite. You back bets before the data is complete, and cut them fast when they fail.

🎁 BENEFITS & PERKS

• Stock options so everyone has ownership in our mission.

• 25 days holiday plus public holidays. Swap public holidays for the ones that matter most to you, and enjoy your birthday off.

• Remote first and flexible working, with clear core hours and no internal meetings on Friday afternoons.

• Up to £1,200 or €1,200 per year for your remote setup.

• Up to £150 or €150 per month for wellbeing.

🤝 INTERVIEW PROCESS

We move fast. Most processes take 2 to 3 weeks from first chat to offer. If you need us to adapt anything, let us know.

• First call with our Talent Team.

• Behaviour Interview with the Hiring Manager.

• Technical Interview with the Team (90 mins). You’ll meet with potential peers in this session and will discuss your approach to GTM systhe companys design and partner activation.

• Bar Raiser Interview with Stakeholders.

We welcome applications from people of all backgrounds, experiences, and identities, including those that are traditionally underrepresented in the tech and energy sectors. If you’re excited about this role but not sure you meet every requirement, we’d still love to hear from you. Your unique perspective could be exactly what we’re looking for.