Senior SEO Manager

About Us

The company is the leading provider of technology and services helping local businesses thrive. We do this by helping customers understand local market dynamics, make the most of their marketing, and deliver experiences their customers will love. We offer tools to know what’s going on with marketing, competitors, and customers. We offer a unique blend of AI support and teams of real human people with local expertise committed to customer success. At the company, we are ready to do whatever it takes to help our clients reach their goals. Our technology and personalized tools bring everything together to help local businesses easily understand their unique business, market, and customer needs. We put SEO, Reviews, Advertising, Email Marketing, Chat and Messaging, Social Media, Website, Lead Management, Appointment Scheduling, and more to work for local businesses. We’re a technology-led service with a human touch.

About the Role

As a Senior SEO Manager focused on high-value clients, you will play a key role in delivering exceptional client service and driving organic search performance. Supporting a portfolio of Legal VIP clients, you will provide strategic oversight of SEO ranking plans, serve as a trusted advisor to key stakeholders, and communicate directly with high-value clients. You will also provide strategic support to Account Managers, ensuring seamless collaboration across teams. Your expertise will be essential in delivering measurable results, strengthening client relationships, and protecting and growing revenue through strategic upselling, contract renewals, and proactive retention efforts. By closely monitoring client performance metrics and industry trends, you will anticipate challenges, identify opportunities, and develop strategies that drive results. You will also contribute to a culture of continuous improvement by staying ahead of SEO advancements and helping our client services remain competitive in an evolving digital landscape.

The company Internal Title: Senior Optimization Strategist

What Your Success Will Look Like

• Provide specialized support for high-value clients, including direct communication, strategic oversight of ranking plans, and ensuring client satisfaction.

• Collaborate with cross-functional teams to develop and implement advanced SEO strategies tailored to meet the unique needs of high-value clients.

• Contribute to the growth of product revenue by identifying and executing upselling opportunities within the high-value client portfolio.

• Conduct pre-launch audits for new VIP clients to ensure a seamless onboarding experience and successful launch.

• Analyze and create organic ranking goals, implementing tailored strategies to enhance visibility and drive targeted traffic for high-value clients.

• Act as a senior-level resource, providing mentorship to junior team members, fostering a culture of continuous learning, and contributing to the overall success of the team.

Who You Are And What You Bring

• Education

• Bachelor’s degree in Marketing, Communications, Business, or a related field — or equivalent experience.

• Experience

• 3+ years experience in high-value client-facing roles, within an SEO environment.

• Strong understanding of organic ranking strategies and SEO best practices.

• Proficiency in SEO tools such as Google Analytics, Search Console, and third-party SEO platforms.

• Experience with upselling and revenue growth strategies is a plus.

• Skills

• Excellent communication and relationship-building skills, with a client-centric approach.

• Detail-oriented and organized with the capacity to oversee and optimize complex plans.

The company Values

• Winning Mindset:  When our clients win, we win.

• Genuine Care:  We only succeed when we are truly invested in our clients and each other.

• Unmatched Results:  We deliver more than expected–and then some–driving the best results and impacting lives.

• Constant Improvement:  We believe there is always a better way. We learn we ask “What if?” we build and then do it again.

• Unbeatable Teamwork:  We come from different backgrounds but have the same vision. We only get there by doing it together, as a team.

Compensation

We acknowledge that states have passed legislation promoting pay transparency. As a national employer, the company has made the decision to post our expected pay rate or pay range (as applicable) in all our job postings, regardless of geographic location.

• The base salary range is $75,000 (entry-level) - $100,000 (highly experienced), exclusive of fringe benefits. If you are hired at the company, your final base salary compensation will be determined based on factors such as geographic location, skills, education, and/or experience. Additionally, we believe in the importance of pay equity and consider the internal equity of our current team members as a part of any final offer. Please keep in mind that the range mentioned above is the total salary range for the role. Hiring at the maximum of the range would not be typical in order to allow for future & continued salary growth.

• The compensation package may also include incentive compensation opportunities in the form of discretionary bonuses or commissions.

Our Benefits

We invest in our employees by offering them diverse benefits from best-in-class carriers. These benefits provide enough choice and flexibility to keep our employees and their families healthy and happy—today and tomorrow.

• 100% employer-paid medical, dental, and vision insurance

• Flexible paid time off, so you can rest, relax, and recharge away from work

• Paid parental leave

• Paid cell phone and service

• Remote office allowance

• Professional development and development courses

• Regular manager check-ins to drive performance and career growth through Lattice

Work Location & Flexibility

The company supports a range of work arrangements, including in-office, hybrid, and remote roles. For positions designated as remote, employees who live within commuting distance of the company office may be asked to work from the office based on team needs, collaboration opportunities, or business priorities. Specific expectations will be discussed during the interview process.

Equal Opportunity Employer

The company is an equal opportunity employer and considers applicants for all positions without regard to race, color, religion or belief, sex, age, national origin, citizenship status, marital status, military/veteran status, genetic information, sexual orientation, gender identity, or physical or mental disability. We believe in creating a dynamic work environment that values diversity and inclusion.

[Reasonable Accommodations]

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E-Verify

The company participates in the E-Verify program to confirm employment authorization of all newly hired employees.   The   E-Verify process is completed during new hire onboarding and completion of the Form I-9, Employment Eligibility Verification, at the start of employment.   E-Verify is not used as a tool to pre-screen candidates. For more information on E-Verify, please visit   [link for members] .