Senior Product Marketing Manager - Lending

In the 1940s, Florence Knoll helped transform modern design by approaching interiors as complete systems rather than collections of individual objects. A beautiful chair wasn't enough. The architecture, furniture, materials, and the ways people moved through a space all needed to work together. Her approach, known as the Knoll Planning Unit, helped redefine how we think about modern spaces.

At the company, we're approaching lending with a similar philosophy. We're not just bringing financing products to market. We're thinking about how lending fits into a broader financial experience, helping ambitious companies access the capital they need to grow, without having to look beyond their financial home.

Lending is an important and growing part of the company's business, with significant opportunity ahead. We're looking for a Senior Product Marketing Manager to shape the next chapter of our lending strategy and help us realize that potential.

In this role, you'll define how we position, market, and grow our lending products. You'll bring together customer insights, market opportunities, product strategy, and commercial priorities to develop a clear go-to-market strategy that drives meaningful business impact.

You'll have significant ownership and the opportunity to shape the direction of a growing business area. You'll work closely with senior leaders across Product, Credit, Marketing, and Revenue to influence what we build, who we serve, and how we bring our products to market.

In this role, you'll

• Shape the company's lending marketing strategy. Identify our biggest market opportunities, define target audiences, establish competitive positioning, and prioritize where we can have the greatest impact.

• Turn customer and market insights into action. Lead customer research and competitive analysis to uncover unmet needs, inform product priorities, and influence business decisions.

• Own positioning and messaging for our lending products. Translate complex financial concepts into clear, compelling stories that help businesses understand the value of the company's lending offerings.

• Lead go-to-market strategy for lending products and initiatives. Partner with Product, Credit, Growth, and Revenue to bring new capabilities to market and drive adoption of existing offerings.

• Build scalable go-to-market motions that drive growth. Work with Sales, Relationship Management, and Growth to reach the right customers, equip revenue teams, and help more qualified businesses access financing.

• Measure what's working and find opportunities to improve. Use customer feedback, performance data, and business results to refine our approach and identify new growth opportunities.

What you'll bring

• 8+ years of professional experience, including 5+ years in product marketing , with a track record of owning meaningful product and business outcomes.

• Experience developing and owning go-to-market strategy for a product or business line. You've done more than execute launches. You've helped define where to play, how to win, and what to prioritize.

• Exceptional product marketing fundamentals, including customer research, competitive analysis, positioning, messaging, and product launches.

• Strong commercial instincts. You understand how product marketing contributes to acquisition, adoption, and revenue, and can connect your decisions to measurable business impact.

• The curiosity and aptitude to become deeply knowledgeable about complex products, translate technical concepts into compelling stories, and use product insights to inform strategic decisions.

• The ability to influence senior cross-functional partners and thrive in ambiguity. You can set direction independently, build alignment, and move quickly from strategy to high-quality, hands-on execution.

• Experience in lending, business financing, B2B fintech, financial services, or another complex product category is a strong plus, but isn't required. We're especially interested in people who have demonstrated exceptional product marketing judgment.

The company values diversity & belonging and is proud to be an Equal Employment Opportunity employer. All individuals seeking employment at the company are considered without regard to race, color, religion, national origin, age, sex, marital status, ancestry, physical or mental disability, veteran status, gender identity, sexual orientation, or any other legally protected characteristic. We are committed to providing reasonable accommodations throughout the recruitment process for applicants with disabilities or special needs. If you need assistance, or an accommodation, please let your recruiter know once you are contacted about a role.

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Total Rewards

The total rewards package at the company includes base salary, equity (stock options/RSUs), and benefits.

Our salary and equity ranges are highly competitive within the SaaS and fintech industry and are updated regularly using the most reliable compensation survey data for our industry. New hire offers are made based on a candidate’s experience, expertise, geographic location, and internal pay equity relative to peers.

Our target new hire base salary ranges for this role are the following :

US employees in New York City, Los Angeles, Seattle, or the San Francisco Bay Area:

$171,000 — $213,700 USD

US employees outside of New York City, Los Angeles, Seattle, or the San Francisco Bay Area:

$153,900 — $192,300 USD

Canadian employees (any location)

$161,100 — $201,900 CAD