Senior Community Manager, Programs & Advocacy

Senior Community Manager, Programs & Advocacy

Hi, I'm Destin Jones [link for members] Director of Community at the company. I've been here for seven years, and I lead our Community & Customer Advocacy team. My team and I spend our days connecting with our community by creating spaces, events, content, and programs that allow our members to learn, thrive, and grow the healthcare practices of their dreams. Today that's over 23,000 members in our community, over 83,000 connections across social media, and thousands more through virtual and in-person events across North America throughout the year.

This work connects directly to the company's mission to help the helpers. Every clinic we support is run by people who got into healthcare to care for patients, not to figure out marketing or business development on their own. That's where our community comes in. What we've seen is that when practitioners are part of a community, they build stronger practices and better patient care. It's also, quite literally, how the company grows. Most of our customers hear about us from someone they trust, not an ad, and the company’s community is a huge part of making that happen.

This role exists because the people who've grown with the company, gone above and beyond in our community, or introduced new practitioners to the company deserve to feel celebrated for it. You'll build and own the programs that make that recognition real. You'll also lend support and expertise to help our existing programs run even better.

This is a senior individual contributor role, reporting directly to me. I see it as a genuine partnership. You'll be joining a team of five, including me. Rather than owning a single program, you'll own community programming as a whole, several connected programs working together, without needing a team under you to do it. The strategy and development are yours to drive. Others across our wider Community and Marketing team, as well as teams like Customer Support, help bring it to life. You bring the ideas and the drive; I bring the context and support to help you do it well. We'll prioritize together where to start, likely with recognition and rewards first, and build out from there as you get oriented.

WHAT IMPACT WE'RE LOOKING FOR YOU TO MAKE

• Own and develop programs that recognize and reward our community members, celebrating people who've been with the company for years, done incredible things in their communities, or helped bring new practitioners to the company. This is the heart of the role.

• Use swag as a tool to build engagement and delight across our community programs, shaping when and how it shows up, from a public-facing customer swag store to creative touches within recognition and events, while exploring partnerships with well-known brands in the space to make it feel special.

• Build the company's in-person community events program, turning the one-off events we've run in the past into something structured and repeatable, like customer meetups, campaign-tied gatherings, or intimate roundtables. Bring an experiential community marketing mindset to this work, pushing past the expected format and experimenting with new ideas that make being part of the company's community feel tangible and memorable.

• Lend support and expertise to existing community programs like our Bursary Program and Community Creator Program, and help get our upcoming Community Champions Program off the ground.

• Build community programs that speak to our different verticals, working closely with our Vertical Leads, the people who own our relationships with specific practitioner groups like manual therapy, medical, and behavioral health. Understand what each specific group of practitioners actually needs, so the experience feels tailored to them, not generic.

• Turn what works into playbooks, templates, and simple repeatable processes, using AI to help build and maintain them, so our programs are built to grow and scale.

• Collaborate closely across teams, working with Marketing and Customer Support to make sure programs land well and reflect what each part of the business needs.

WHAT EXPERIENCE WE NEED

• 5+ years managing community, customer advocacy, or ambassador programs, including real experience scaling a program from the ground up.

• Background in a customer-facing function such as support, community, or customer success, with the analytical instinct to know which metrics actually matter and to turn that into real program improvements.

• Strong project management skills, with experience running multiple concurrent programs, campaigns, or events end-to-end, including owning and tracking a program budget.

• Comfort and fluency working with AI tools, plus the everyday tools our team relies on, like Slack, Notion, Monday, RSVPify, Zoom, Canva, and HubSpot, to work smarter and move faster in your day-to-day.

• A high degree of autonomy, able to manage priorities and execute independently with minimal guidance.

• A deep, genuine care for our customers and community members. You know the difference between someone saying "this works fine" and someone saying "I love this," and you design for the second one every time.

• Empathy for what it's like to run a healthcare practice, and the instinct to make people feel specifically and personally cared for rather than broadly served, because caring well for a smaller group always beats trying to care the same way for everyone.

If you don't meet every single qualification but are excited about this role, we'd still love to hear from you.

Compensation & Benefits

At the company, we’re committed to paying fairly, clearly, and above all, paying for growth. This role has an annual salary range of $105,700 to $165,100. While that is a large range, it is intentional. It reflects the full growth journey someone might take in the role, from developing skills early on to becoming highly proficient and ultimately achieving excellence.

Most new hires join at the accomplished stage, which for this role represents an annual salary of $125,500. A starting salary below this typically indicates a candidate with strong potential who is still developing key skills. Salaries above this usually apply to existing team members who have made a significant impact and bring deep the company-specific knowledge.

We believe in paying for growth. You’ll have regular career development conversations with your manager and your compensation will grow as you gain experience and contribute meaningfully to our mission.

Paying clearly is one of our compensation fundamentals. Watch this [link for members] short video to learn how our salary bands are set. You’re also encouraged to ask questions about compensation at any point during the interview process.

We also offer a comprehensive benefits package. You can learn more about it here [link for members]

The company takes job scams and candidate fraud seriously. The company will only contact you from an [link for members] [link for members] email address. We'll never contact you from a personal email, ask for payment, or request purchases during the hiring process. If something doesn't seem right, please reach out to us at [link for members] before sharing any personal information.