Sales Development Representative (EMEA - Remote)

ABOUT the company

The company helps big companies actually finish the operational work that nobody on their team has time to close. The stuff that lives across an ERP, a few portals, somebody's inbox, three spreadsheets and the occasional phone call.

Our customers include Morrisons, Holland & Barrett, Boden, Notino, Allegro and Rohlik. The buyer is usually a Head of Operations, Supply Chain, Finance or IT at a large retailer or consumer goods brand, and increasingly the same roles in other industries.

We raised a $32M Series A in October 2026, led by Balderton with Index, Northzone and Credo, taking us to $48M raised. Most of that money is going into the team you would be joining.

ABOUT THE ROLE

You would be the first SDR in EMEA. Not one of several, the first.

That means you are not inheriting a sequence somebody else wrote. You build the motion: the lists, the messaging, the tooling, the cadence that works. You will have a Senior AE in each major market to work with, the pre-sales team behind you, and the SVP of Go to Market directly involved in what you prioritise.

If you want a seat where the playbook is handed to you, this is not it. If you want to be the person whose playbook everyone else runs, it is.

WHAT YOU'LL DO

• Build pipeline into enterprise retail and consumer goods across EMEA, and into the industries we are opening up next.

• Find the right person, not the easy one. Our champions are Heads of Supply Chain, Finance Directors, Commercial Operations leads. They do not answer generic outbound.

• Research like it matters, because it does. Every company has a specific process that is quietly costing them money. Your job is to work out which one, before you write a word.

• Run outbound across email, phone, LinkedIn and whatever works next. We are not precious about channel.

• Use AI properly, not decoratively. Research, list building, personalisation, qualification. If you are doing something fifty times by hand, build the thing that does it.

• Hand over qualified meetings with a hypothesis attached, so the AE walks into the first call already knowing what the problem probably is.

• Tell us what is working and what is not. You will see the market before anyone else does.

WHO YOU ARE

• 2+ years in an SDR or BDR seat selling B2B software, with a track record you can point at. We want to see a full cycle of quota attainment, not three months of promise.

• You have worked with AI technology, as a user or a seller. This is not a nice to have for us. You should be able to tell us what you use, why, and where it stops being useful.

• AI-native tooling is how you work. Clay, Lemlist or their equivalents, and an LLM you actually trust. If your answer is that you use ChatGPT to tidy up emails, this will not be a fit.

• You are a hunter. You build your own list and go after it. You are not waiting on marketing.

• You can write. Short, specific, about them. Nobody at a large retailer reads a paragraph about our funding round.

• You take rejection like a professional. Most people will not reply. The job is doing it well anyway.

• Fluent English. A second European language is a real advantage given the patch.

NICE TO HAVE

• Experience selling into retail, FMCG or supply chain operations.

• Exposure to consumption-based pricing, hyperscaler ecosystems or partner-led selling.

• You have built something yourself, at work or outside it, that other people use.

WHAT WE OFFER

• Competitive base with uncapped commission. We share the OTE range on the first call.

• Equity. Everyone at the company has it.

• A Series A company with real customers, real proof points and the funding to go after a much bigger market.

• A patch you get to define, as the first SDR on the ground in EMEA.

• Remote from anywhere in Europe.

• Quarterly offsite in Prague.

HOW WE HIRE

• Screening call with Talent

• Conversation with the hiring manager

• Practical exercise, discussed live rather than prepared for weeks

• Final conversation

We try to close the loop in under three weeks.