Paid Media & Analytics Specialist
Company shown to members 🔒 · Remote · Colombia only
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First recorded by Psst: 12 October 2026. Your first 3 jobs are free to apply to (the first right away, 2 more with your email). After that, the company and the apply link are for Psst members, from $4.99 for 7 days.
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The 20-second read
- Experience
- 2+ years required
- Where you can live
- Colombia only
- Languages
- English
- Skills and tools
- a/b testing, google analytics, ga4, google ads, meta ads, cpa
- Degree or licence
- Required
- Job type
- Full-time
Read from the ad by Psst's rules. Check the full ad below before applying.
Job details
- Where you can work
- Colombia
- Employment type
- Full-time
- Advertised pay
- Not stated by the employer
- Experience
- 2+ years required
- Employer publication date
- 8 April 2026
- First recorded by Psst
- 12 October 2026
- Last checked at the source
- 10 November 2026
About the job
Employment Type : Full-Time
Experience Level : Intermediate
Location: Remote
We’re looking for a Paid Marketing Media & Analytics Specialist who thrives on data, owns outcomes, and knows their way around a campaign dashboard as well as a performance report. You’ll manage paid advertising campaigns end-to-end from setup and targeting
through
optimization and reporting, across Google Ads and Meta Ads.
You’ll work closely with our Marketing and Operations teams, with direct support from leadership on strategy and priorities.
Key Responsibilities
- Execute, monitor , and optimize
Google Ads and Meta Ads campaigns daily .
- Manage campaign structure, targeting, bidding strategies, creatives, and budgets .
- Monitor and analyze key performance indicators , including CPA, ROAS, CTR, CPC, and Conversion Rate .
- Set up and manage conversion tracking , events, and pixels .
- Work with Google Tag Manager (GTM) to implement and troubleshoot tracking .
- Analyze user behavior and performance data using Google Analytics 4 (GA4) .
- Identify optimization opportunities and implement improvements autonomously .
- Prepare and deliver weekly performance reports with clear insights and recommendations .
Requirements & Qualifications
Technical & Professional Requirements
- Minimum 2 years of proven experience managing digital advertising campaigns .
- Hands-on experience with Google Ads and Meta Ads (Facebook & Instagram) .
- Strong working knowledge of Google Tag Manager .
- Proficiency in Google Analytics 4 (GA4) .
- Experience setting up and validating conversion events and tracking .
- Ability to manage budgets and optimize
toward
performance goals .
Language
- English Level: C1 ( Advanced ) or above.
Educational Background
- Bachelor's degree in Marketing , Advertising, Business, Data Analytics , or related field .
- Relevant certifications are a plus (e.g., Google Ads Certification, Meta Blueprint), but not mandatory .
Nice to Have
- Experience with A/B testing creatives and landing pages .
- Familiarity with additional paid channels (YouTube Ads, Display, or retargeting strategies) .
Visit our website at [link for members] to learn more about us
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- Open 7 months
- No pay listed
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