Marketing Specialist - 100% Remote (Pakistan)

What is the role?

dotCMS is a visual, headless CMS built for compliance-led enterprises that need to manage and scale digital content across brands, regions, and channels.

As a Marketing Specialist, you'll play a key role in turning dotCMS events into pipeline-generating opportunities. You'll own event logistics and pre- and post-event execution, enabling our go-to-market teams to focus on building relationships with partners, customers, and prospects. You'll also support broader marketing initiatives to drive engagement and conversions.

We're proud to be 100% remote! You can work from anywhere with availability during standard U.S. business hours (unless otherwise specified). This is a contractor position. Please note that we are unable to sponsor or take over sponsorship of an employment visa at this time.

What is dotCMS?

Founded in 2003, dotCMS is the most secure, trusted, and scalable  content management system built for compliance-led industries.  Built on leading Java technology, dotCMS is a visual, headless content management system that gives developers the flexibility of a headless infrastructure while equipping marketers with no-code visual content authoring. Whether you're managing 10 or 1,000+ sites, dotCMS brings flexibility, security, and efficiency to enterprise content operations. Some of our notable customers include Telus, BNP Paribas, Worldline, Estes, ARC Health, Royal Bank of Canada, Southern Phone, and Junior Achievement.

Who are we, really?

At “the dot,” you’ll find a diverse team of authentic individuals who share the goal of building the most agile, scalable, and secure content management system, delighting customers, and having a lot of fun doing it. Our mission is to make content work for everyone by simplifying content creation and delivery to drive collaboration & engagement.

We are accountable , collaborative team players who take ownership and deliver excellence. As doers , we are driven by dedication and a strong work ethic. We are passionately dedicated , innovative, curious, and transparent, while remaining humble . Above all, we are customer-obsessed , focused on exceeding expectations with empathy and solutions-oriented thinking.

What you will own

• Event planning and logistics for 13+ industry events a year across the US, EMEA and Canada

• Regional dinners and experiential events for partners, customers and prospects

• Pre-show and post-show outreach, handed off to the SDR

• Impact analysis for each event: cost, meetings, pipeline

• dotCMS and partner webinars, podcasts and customer-story production

• dotCMS social media efforts and expanding our reach

Responsibilities

• Coordinates vendors, booths, travel, shipping and registration for each event

• Builds attendee and target lists and passes them to the SDR before each show

• Executes event email campaigns, landing pages and reminders

• Tracks event budget, leads and attributed pipeline in HubSpot

• Owns webinar logistics: registration, reminders, recordings, follow-up

• Supports marketing operations and demand generation as capacity allows

Requirements

• 2–4 years of experience in B2B event marketing, field marketing, or demand generation.

• Proven track record of:

• Planning and executing industry conferences, trade shows, webinars, and customer events.

• Strong project management and organizational skills, with the ability to manage multiple events, vendors, budgets, and deadlines.

• Experience using HubSpot or similar marketing automation platforms for email campaigns, landing pages, and lead tracking.

• Ability to track event performance, measure ROI, and connect marketing activities to pipeline generation.

• Excellent written and verbal English communication skills.

• Ability to work independently and collaborate across US and EMEA time zones.

Nice to Have

• Experience in B2B SaaS or enterprise technology companies.

• Familiarity with webinar and event platforms such as Zoom Webinars, Goldcast, or Cvent.

• Experience supporting social media, content marketing, or broader demand generation initiatives.

• Experience coordinating international events across multiple regions.

Why should you join?

If you have a great experience but are tired of being a cog in a giant corporate wheel, this job is for you. It’s a chance to create a new product marketing function at an established, growing company with a mature product in use by major global organizations. Everything you do everyday, will make a huge impact on our company. Your work will be seen, felt and recognized and your past experience valued.

Your Compensation. We offer competitive compensation that allows you to make a great living for yourself and your loved ones.

Your Team. We are a humble, competitive, and small vendor making waves in our industry, and you will be part of a team that has your back. You never walk alone! We are a diverse and distributed team, and we offer annual company-paid training and development to our team members.

Your Voice. Your voice matters to all of us, and we appreciate your opinion as we scale our company to the next level in an open and transparent environment. We will periodically update the entire team on business performance and strategic initiatives and offer the stage for an entrepreneurial-minded professional to produce key initiatives that help to move the needle.

Your Time. We value you as an individual, team member, and professional. We can only expect you to deliver high performance within the right amount of You-time. Therefore, you will have access to an Open PTO policy (after the first 90 days in the company) and a generous number of local company-paid holidays.

dotCMS is an equal opportunity employer and prohibits discrimination and harassment of any type and affords equal employment opportunities to employees and applicants without regard to race, color, religion, sex, sexual orientation, gender identity or expression, pregnancy, age, national origin, disability status, genetic information, protected veteran status, or any other characteristic protected by law.