Manager, Marketing Insights & Operations — EMEA

SLSQ327R566

Mission

The company is seeking a Manager, Marketing Insights Business Partner to serve as the embedded insights partner to the [VP/GM] of EMEA Marketing and their leadership team. This role exists to create leverage: to make marketing performance easier to understand, easier to act on, and easier to improve.

Reporting to the Director, Marketing Insights, you will bring analytical rigor and a clear point of view to how EMEA plans, forecasts, measures, and improves its work. Beyond reporting on outcomes, you will produce the forecast leadership plans against, hold visibility into how the work itself is running, and help scope and land the pilots that change how we operate. You will partner closely with Marketing Leadership, Campaign Operations, Marketing Platform & Systems, Sales Operations and Finance.

The impact you will have

• Serve as the insights partner to the [VP/GM] of EMEA Marketing and their leadership team, delivering the analysis and narrative required for business reviews, QBRs, and pipeline councils, so that leadership forums produce actionable decisions.

• Maintain a single, trusted view of EMEA marketing performance across a consistent framework of marketing motions, standardizing dashboards and reporting inputs so teams work from a consistent read on what is working, what is not, and where risk is emerging.

• Support functional target-setting model for EMEA, including program, channel, and product-level contribution, and produce the forecast leadership plans that other teams can rely on.

• Maintain the leading-indicator framework for EMEA, identifying the early signals that predict outcome performance, so that intervention happens while the quarter can still change, rather than being diagnosed after it closes.

• Translate performance data into insight, implications, and recommended areas of focus tied to internal milestones and supporting cross-functional requirements within regions.

• Own execution telemetry for EMEA, maintaining visibility into how marketing work is actually running through cycle times, throughput, intake, and SLA performance to reduce operational friction.

• Increase the region's self-sufficiency in accessing and using performance data by driving practical, repeatable adoption of Genie and reducing dependency on central data teams for routine reporting and analysis.

• Support pilot execution, defining the hypothesis, success criteria, and measurement approach before launch, and delivering a clear read at the end.

• Surface and codify what is already working in one market or motion so that proven approaches can be picked up elsewhere, and instrument them so the gain stays visible after the initial push.

• Support the planning cycle with the analytical & programmatic inputs that make investment decisions defensible, including historical performance, efficiency by motion, and target-setting inputs.

• Identify analytical and data risks early, including data quality issues, reporting gaps, and system performance outages, so they are surfaced and addressed before they escalate.

• Act as the region's voice in the global Marketing Insights function, surfacing regional requirements and gaps so that global frameworks and tooling work in-region rather than requiring local workarounds.

Requirements

• 6+ years in GTM strategy and operations, strategy and operations, FP&A, or consulting, ideally in B2B SaaS or enterprise technology.

• Strong command of the B2B demand-generation funnel (pipeline, conversion, attribution, channel and program efficiency) and the metrics that connect marketing activity to revenue outcomes.

• Experience supporting senior leaders (Director, VP/GM level) in business reviews, QBRs, and planning cycles, with the confidence to bring a clear point of view and not just report numbers.

• Proven experience building forecasting and target-setting models (top-down and bottom-up), including leading-indicator frameworks that predict outcomes before a quarter closes.

• Demonstrated ability to design and measure pilots: defining hypotheses, success criteria, and measurement approaches up front, and delivering a rigorous end-of-pilot read.

• Experience with operational and process analytics (cycle time, throughput, intake, SLA tracking) to identify and reduce friction in how work gets done.

• Working knowledge of data quality and governance, with a track record of spotting reporting gaps and data risks early.

• Excellent storytelling skills, able to turn complex data into concise insights, implications, and recommendations for executive audiences.

• Proven ability to influence and partner across a matrixed organization (Marketing Leadership, Campaign Ops, Marketing Systems, Sales Ops, Finance), with experience driving self-service adoption and enablement. Familiarity with AI-assisted analytics tools (e.g., Genie) is a strong plus.

About the company

The company is the Data and AI company. More than 20,000 organizations worldwide — including adidas, AT&T, Bayer, Block, Mastercard, Rivian, Unilever, and 70% of the Fortune 500 — rely on the company Data + AI Platform to build and scale data and AI apps, analytics and agents. Headquartered in San Francisco with 30+ offices around the globe, the company offers a unified platform that includes Genie, Lakebase, Agent Bricks, Lakeflow, Lakehouse, and Unity Catalog. To learn more, follow the company on LinkedIn , X , YouTube , and Instagram .

Benefits

At the company, we strive to provide comprehensive benefits and perks that meet the needs of all of our employees. For specific details on the benefits offered in your region click here .

Our Commitment to Diversity and Inclusion

At the company, we are committed to fostering a diverse and inclusive culture where everyone can excel. We take great care to ensure that our hiring practices are inclusive and meet equal employment opportunity standards. Individuals looking for employment at the company are considered without regard to age, color, disability, ethnicity, family or marital status, gender identity or expression, language, national origin, physical and mental ability, political affiliation, race, religion, sexual orientation, socio-economic status, veteran status, and other protected characteristics.

Compliance

If access to export-controlled technology or source code is required for performance of job duties, it is within Employer's discretion whether to apply for a U.S. government license for such positions, and Employer may decline to proceed with an applicant on this basis alone.