Head of PR
Company shown to members 🔒 · Remote · France, Italy, Mexico only
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First recorded by Psst: 12 October 2026. Your first 3 jobs are free to apply to (the first right away, 2 more with your email). After that, the company and the apply link are for Psst members, from $4.99 for 7 days.
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The 20-second read
- Experience
- 5+ years required
- Where you can live
- France, Italy, Mexico only
- Languages
- English, Spanish, French, Italian
- Skills and tools
- project management
- Degree or licence
- Mentioned (bachelor)
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Job details
- Where you can work
- France, Italy, Mexico
- Employment type
- Not stated by the employer
- Advertised pay
- Not stated by the employer
- Experience
- 5+ years required
- Employer publication date
- 2 October 2026
- First recorded by Psst
- 12 October 2026
- Last checked at the source
- 9 November 2026
About the job
SILVIA TCHERASSI
Head of PR
At Silvia Tcherassi we are seeking a Head of Public Relations to lead the brand’s communications strategy and strengthen its presence across global media, events, and key industry relationships.
RESPONSIBILITIES
- Develop and execute the global PR and communications strategy aligned with brand objectives.
- Build and maintain relationships with top fashion, luxury, and lifestyle media outlets.
- Lead press initiatives, including interviews, features, and editorials.
- Oversee product launch coverage, fashion shows, and key brand events.
- Manage influencer and ambassador partnerships, including gifting and performance tracking.
- Coordinate media events and press activations to strengthen brand visibility.
- Ensure seamless collaboration with creative, marketing, and sales teams.
- Supervise preparation and distribution of press releases, media kits, and lookbooks.
- Monitor and report on media coverage, PR performance, and social impact.
- Manage PR budgets, ensuring strategic allocation of resources.
KEY ATTRIBUTES
- Deep understanding of luxury brand storytelling and positioning.
- Strategic thinker with a creative and proactive mindset.
- Detail-oriented, polished, and highly professional in all communications.
- Passionate about fashion, culture, and innovation.
Requirements
REQUIREMENTS
- Bachelor’s degree in Communications, Public Relations, Marketing, or related field.
- 5+ years of experience in PR within the fashion or luxury sector.
- Established network of media and influencer contacts in fashion, lifestyle, and luxury markets.
- Exceptional writing, communication, and presentation skills.
- Strong organizational and project management abilities.
- Proficiency in English, Spanish; additional languages (Italian or French) are a plus.
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