General Manager Japan

Location: Japan (Tokyo preferred ; open for Osaka candidates too)

Work Conditions: On field - remote

----- Please submmit your resume in English -----

About Us

Establishment Labs is changing the medical device, breast health, aesthetics and reconstruction industry by designing, developing, and manufacturing an innovative portfolio of advanced medical aesthetic device technologies and wellness solutions. It is currently the world’s fastest-growing women’s health company.

Our Femtech solutions are proudly produced at two MDSAP-certified, carbon neutral, LEED Gold certified, state-of-the-art manufacturing facilities in Costa Rica and are approved for sale in more than 85 countries.

Since 2018 the company trades on the NASDAQ stock exchange under the ticker symbol ESTA and has a market cap of around $1.8 billion.

This is an exciting opportunity to join an innovative international company in hyper-growth as we launch a significant revolution to transform the women´s aesthetics industry.

About the Role

The General Manager is an accomplished leader with strong managerial, commercial, and operational skills to drive Establishment Labs’ strategy and business plan to deliver profitable growth. He/She has full P&L overview for the territory and has end-to-end ownership of the implementation of the commercial strategyfor the brands, ranging from operational marketing and customer engagement to sales team leadership. The person will help innovate our business, developing new capabilities towards achieving the Company’s mission and corporate goals in the market.

The role is accountable for the entire geography, developing and effectively executing business strategies and plans; ensuring product launches; and driving market share gains, revenue growth, strong brand equity, profitability, sustainability, and P&L overview. Strong leadership is a key success factor to align corporate functions (Operations, Customer Care, Finance, Clinical & Medical Affairs, Medical Education, Regulatory Affairs, Legal, HR, etc.) in a matrix organization mode.

Position Context

This leadership position with full commercial responsibility drives Establishment Labs’ strategy and business plan for profitable growth. The role oversees commercial strategy implementation, operational marketing, customer engagement, and sales leadership, while ensuring alignment with corporate goals and navigating a complex organizational structure.

• Scope of the Position: The role encompasses end-to-end responsibility for developing and executing business strategies, leading product launches, and driving revenue growth. It includes managing cross-functional teams within a global matrix organization and ensuring alignment across Operations, Customer Care, Finance, Clinical & Medical Affairs, Medical Education, Regulatory Affairs, Legal, and HR.

• Countries Relationship: The position involves coordinating efforts across multiple countries, balancing regional needs with global strategies to enhance market share and profitability.

• Confidential Information Managed: The role manages sensitive financial data, marketing metrics, and competitive insights, requiring a high level of discretion and adherence to business ethics.

• Expected Behaviors: The leader must demonstrate strong stakeholder relationship management, analytical problem-solving innovation, and the ability to motivate and align resources in a matrix organization. Excellence in communication, talent development, and business ethics is paramount.

• Company Impact of the Position: This position directly influences market share, brand equity, and profitability by implementing data-driven strategies and fostering collaboration across the organization to achieve financial objectives.

• Position Challenges: Key challenges include navigating evolving market dynamics, managing cross-functional teams within a global matrix structure, balancing diverse  takeholder interests, and adapting to uncertainty while maintaining alignment with corporate goals.

Your Responsibilities

• Develop andimplement a strategic plan for introducing and selling the Company’s brands in the region.

• Translate global strategic objectives into a regional operating plan and manage execution.

• Support the regional Profit &Loss (P&L) statement.

• Drive growth and maximize profitability by addressing customers’ needs.

• Lead marketing and sales execution across the region.

• Engage external stakeholders and Collaborate with internal teams like Medical Affairs and Medical Education.

• Develop and manage relationships with key opinion leaders (KOLs), medical associations, and other external stakeholders.

• Work effectively in a matrix operating model.

• Lead, influence, and motivate teams.

• Manage risks and ensure compliance.

Requirements

• Bachelor’s Degree in Business, Marketing, Sales, or a related field.

• Native or business-level proficiency in Japanese and English, both written and spoken.

• +10 years of management experience in commercial and marketing leadership role.

• Experience partnering with cross-functional teams to implement and scale business commercial transitions.

• Strong MS Office skills, particularly Excel for data analysis.

• Comfortable working in a fast-paced, multi-stakeholder environment.

• Flexible to Travel.

Interview Process

• HR intake call

• Hiring Manager online interview

• Stakeholder online interview

• Commercial VP online interview

At Establishment Labs, we believe that innovation starts with people. That's why we invest in talent, encourage professional growth, and create an environment where every voice matters.

Join us on our mission to transform women's health and help improve outcomes for patients around the world. Be part of something meaningful. Apply now and grow with us!

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