Director, Programmatic Sales (Atlanta)

About the company

The company ads are 'behaviorally triggered', meaning that ads are served on a premium list of publishers only when a user is done consuming content. Our proprietary tag is integrated directly on the publisher page to track on-site user behavior - making ' net new'  ad placements.  How  we serve the ad is why we are different from our competitors in-market.

Rather than placing an ad in front of someone while they're actively trying to read content, our technology patiently waits until a visitor has stopped reading before rendering our ad on the page. And that patience pays off -- it turns out that when an ad experience respects the user's reason for visiting a page, the user respects the ad experience in return. This unique, brand safe approach to ad experience gives an advertiser's message more attention and greater engagement.

About the Role

The company is looking for a top-performing Programmatic Sales Director to work a specified list of agency, trading desk, brand and DSP accounts across Atlanta and the greater Georgia area. We are looking for someone with a proven track record of revenue growth and has healthy client relationships.

Day In The Life

As a Programmatic Sales Director you will drive demand for the company display & video ad inventory from agencies & advertisers across Georgia agency and brand accounts, ultimately meeting/exceeding revenue goals by:

• Developing a holistic understanding of the the company product offering and how its differentiation can best serve your clients' needs

• Building relationships with multiple layers of decision makers in the programmatic buying cycle (in-house marketers, agencies, and trading desks)

• Developing and executing effective sales strategies to qualified targets

• Working hand-in-hand with account managers to ensure accounts are being serviced properly and revenue is maximized

• Acting as liaison between the market and our internal team to ensure our product continues to evolve with buyers' needs

Required Qualifications

• BA/BS degree plus experience related to digital media or digital advertising

• At least 8+ years experience required in online programmatic advertising sales, of which at least 5 were in a sales role.

• Ownership and growth of the largest/most strategic territory within the assigned pod to deliver on team and individual revenue targets

• Extensive experience in the programmatic industry with a track record of successfully impacting business growth

• A robust network of contacts across the buy side with whom you’ve built rapport and trust

• Experience working with DSPs, ad exchanges, ad servers, and other optimization platforms is a plus

• Experience selling CPA, CPC, and CPM marketing campaigns

• Motivated, tenacious, and resourceful

• Persuasive and compelling

• Comfortable in a high-growth environment where roles and responsibilities may shift

• Entrepreneurial spirit with a passion for the marketing technology space and a healthy dose of humility

The base salary range for this role is $130,000.00 to $150,000.00 and the role attracts on-track variable earnings of up-to-equal value. Actual compensation packages are based on several factors that are unique to each specific candidate; including but not limited to skill set, depth of experience, applicable certifications, and geographic work location. This may vary depending on living location and market rate.