Director of Product, Product Led Growth

We're looking for a Director of Product to lead the company's product-led growth and self-service strategy, including how AI developers and the AI agents working alongside them discover and adopt the company. In this role, you'll set the vision and build the systems that help developers, teams, and increasingly their agents discover, activate, and scale with the company — without friction. You'll own how new users onboard, find value, and grow their usage, while building and leading a team that shapes how thousands of developers experience and adopt the company Cloud.

Your work will drive product adoption and conversion across key funnel stages, laying the foundation for long-term engagement, expansion, and growth at scale. With the company becoming the foundation for building AI, your work will drive rapid consumption of the company for emerging AI developers and teams to rapidly experiment and scale. As developers increasingly build with AI coding assistants and autonomous agents, you'll define how the company shows up in that world, from agent-ready onboarding and documentation to being the platform that AI tools and agents find, understand, and choose.

WHAT YOU'LL DO

• Define and own the vision for the company's self-serve experience — setting the strategy for how new users sign up, onboard, and realize value in the company Cloud

• Set the strategy for an agentic future of PLG — including how AI agents and AI coding tools discover, evaluate, onboard onto, and adopt the company, and how we optimize for being found and recommended by agents (AEO)

• Lead and scale product-led growth initiatives that drive activation, adoption, and expansion through in-product experiences, lifecycle touchpoints, and experimentation

• Ensure documentation, skills, and AI-assisted onboarding experiences work as part of the product, so both developers and their agents can get to value quickly

• Build, mentor, and develop a team of PMs focused on growth and self-service, establishing a high-performance product culture

• Partner at the leadership level with Marketing, Growth Engineering, Design, and GTM to align PLG strategy with company-wide priorities and revenue goals

• Influence and align engineering teams across the platform to deliver self-serve and AI-developer experiences end to end, without direct authority

• Establish the measurement framework — defining and owning key metrics such as activation, retention, conversion, and expansion, and holding the team accountable to outcomes

• Champion the developer experience at an organizational level — ensuring onboarding, documentation, and product design create a clear and rewarding path to success

• Translate data, behavioral analytics, and user research into a prioritized roadmap, including where the next wave of developers will come from, and communicate it clearly to executives and cross-functional partners

WHAT YOU'LL BRING

• 10–15+ years of product management experience, with significant time in senior or leadership roles owning self-serve, PLG, or growth strategy in SaaS or developer-centric products

• Demonstrated experience building and leading PM teams, with a track record of developing strong product talent

• A practitioner's track record: you have built or significantly improved a self-serve or PLG motion yourself, can walk through what you changed, the measured impact, and how you communicated it end to end

• Deep expertise in product funnels, activation metrics, experimentation frameworks, and lifecycle optimization at scale

• A strong point of view on how AI is changing developer adoption, including AI-assisted onboarding, agent-friendly documentation and tooling, and how developers and agents discover and choose products

• Strong executive presence and communication skills — able to set direction, explain complex topics in plain language, make the case for investment, align stakeholders, and influence without authority across the organization

• A proactive, hands-on collaborator who drives toward answers and gets things done across multiple engineering and cross-functional teams

• Fluency with analytics tools (Amplitude, Mixpanel, SQL, BigQuery, or similar) and a deeply data-driven approach, with the ability to find where new developers will come from and drive a data-informed culture across your team

• Familiarity with open-source or developer ecosystem products is a strong plus

• A builder's mindset with the strategic vision to zoom out and the operational discipline to execute

The company Technologies is an Equal Opportunity Employer. The company Technologies does not discriminate on the basis of race, religion, color, sex, gender identity, sexual orientation, age, non-disqualifying physical or mental disability, national origin, veteran status, or any other basis covered by appropriate law. All employment is decided on the basis of qualifications, merit, and business need. We embrace and celebrate differences and diversity.

The company is committed to providing access, equal opportunity, and reasonable accommodation for individuals with disabilities in employment, its services, programs, and activities. If you need to request a reasonable accommodation, please let your Recruiter know so we can assist.