Marketing Project Coordinator

Position Overview

You will act as the main executor and coordinator for new marketing initiatives. A significant portion of the work will be within Revinate and Canva — building and deploying email campaigns, managing database communications, and creating and adapting marketing materials. This can include, but is not limited to:

• Building and deploying email marketing campaigns (Revinate)

• SMS/MMS outreach for potential customers and advertisers

• Managing database communications, including list segmentation and upkeep

• Creating and adapting marketing materials in Canva

• Data gathering and analysis of Leads, Past Customers, and Sales metrics

Key Responsibilities

Marketing & Advertising

• Build and deploy email campaigns in Revinate, from list segmentation through send.

• Manage ongoing database communications, ensuring lists are clean, segmented, and up to date.

• Develop and implement email and text message marketing campaigns.

• Content generation, including the use of AI.

• Advertising spend optimization.

• ICP - Ideal Customer Profile analysis and identification.

• Ability to set up and monitor advertising campaigns, measure performance, and recommend changes.

• Understanding and ability to implement SEO.

Project Management & Automation

• Set up and manage a comprehensive marketing and campaign calendar using project management tools like ClickUp (or similar platforms) to ensure consistent, well-timed execution.

• Manage assets, deadlines, and workflows to ensure timely delivery of all marketing materials.

• Automate campaign and communication workflows wherever possible, ensuring efficiency and scalability.

Analytics & Performance Tracking

• Track, analyze, and report on the performance of email and marketing campaigns using Revinate reporting, Google Analytics, and other tools.

• Monitor key metrics, including open/click rates, list growth, website traffic, and conversions.

• Use data insights to continuously refine and optimize campaign strategies for better results.

• Need to be very proficient in analyzing data and using spreadsheets.

Creative & Materials

• Create and adapt marketing materials using Canva, ensuring all content is visually aligned with the company's branding.

• Collaborate with external graphic designers when more advanced design work is required.

Requirements

• Strong marketing fundamentals with a proven track record coordinating a wide variety of marketing initiatives.

• A ferocious work ethic, sharp attention to detail, and the ability to work independently — these matter more to us than any specific industry background.

• Experience with Revinate, or a similar email/CRM marketing platform, is a strong plus.

• Hospitality industry experience is helpful, but not required.

• Basic graphic design skills using Canva, with the ability to collaborate with external designers as needed.

• Strong writing and content creation skills, with experience crafting engaging B2B content.

• Familiarity with project management tools like ClickUp, Asana, or Trello for managing campaign calendars and workflows.

• Comfort with AI tools for the purpose of automation and speed of generation.

• Proactive, self-motivated, and comfortable working with a high level of autonomy.

Benefits

• This is a remote role.

• You must use your own computer and have reliable internet.

• Training for all technology will be completed by the Propertyse Team.

• Communication will occur through Google Meet/virtual platform, email, and portal messaging.

• You must have an English proficiency level of C1/C2

• This is a contract role that does not include benefits.

• Contracts are completed through Deel and payments are made through Deel in your preferred currency.

• Working hours will vary but are typically 9a-6p (with a break).