Head of Marketing

Optiplay · Remote · Germany, Poland, Slovakia +1 only

Germany, Poland, Slovakia +1 only3 years preferredPublished 1 October 2026Looks fresh

Apply on Optiplay's site✨ Tailor my resume for this jobPrepare with the Apply kit

First recorded by Psst: 3 November 2026. Sign in with Google to continue to the employer. A free account is enough.

The 20-second read

Experience
3 years preferred
Where you can live
Germany, Poland, Slovakia +1 only
Languages
English
Skills and tools
seo, b2b
Job type
Full-time

Read from the ad by Psst's rules. Check the full ad below before applying.

Job details

Where you can work
Germany, Poland, Slovakia, Cyprus
Employment type
Full-time
Advertised pay
Not stated by the employer
Experience
3 years preferred
Employer publication date
1 October 2026
First recorded by Psst
3 November 2026
Last checked at the source
3 November 2026

About the job

Our partners are looking for a strong Head of Marketing who can think beyond standard promotion and drive growth across our entire game portfolio. Brand positioning, global PR, lead-gen campaigns, and trade show presence: what you build directly impacts our visibility, operator partnerships, and market reach.

Requirements

🧩 What you’ll do

  • Drive Strategy & Execution: Develop and implement an end-to-end B2B marketing strategy, defining ambitious goals, key promotion channels, and measurable KPIs;
  • Budget & Performance Management: Take full ownership of marketing budgets, optimize spending, and continuously evaluate campaign ROI;
  • Brand & PR Ownership: Elevate brand recognition, manage our industry reputation, and build strong relationships with iGaming media, partners, and influencers;
  • Digital & Content Leadership: Coordinate integrated digital marketing efforts, including SMM, SEO, email campaigns, and content strategy designed to engage operators and players alike;
  • Market & Competitor Intelligence: Deep-dive into market trends, analyze competitor strategies, and identify new growth channels within the iGaming space;
  • Team Leadership: Build, mentor, and inspire a high-performing marketing team, fostering an environment of accountability and continuous learning;
  • Events & Trade Shows: Plan, coordinate, and lead our presence at top international iGaming events and expos to maximize networking and business opportunities;
  • Visual Identity & Design Oversight: Collaborate with designers to approve visual assets, ensuring high standards and consistency across all promo materials.

💎 What you bring

  • 3+ years of marketing experience in iGaming (game provider side preferred), with a proven track record of shipping successful campaigns and scaling brand awareness;
  • Deep understanding of B2B marketing dynamics in the slots/casino ecosystem;
  • Strong experience in budget allocation, performance analytics, and KPI tracking;
  • Hands-on expertise in digital channels (SMM, SEO, Email) and event management for international trade shows (ICE, iGB, SiGMA, etc.);
  • Strategic mindset combined with the ability to execute quickly without unnecessary red tape;
  • Fluency in English (written and spoken).

🧠 Nice to have

  • Established network of iGaming media contacts, affiliates, and event organizers;
  • Experience working directly with game studios or casino operators;
  • Knowledge of PR strategies tailored to regulatory nuances in various jurisdictions;
  • Strong visual eye and experience briefing/managing visual content production.

Apply on Optiplay's site✨ Tailor my resume for this job

Find my dream remote job →
Ghost Job Detector: Looks fresh
  • No pay listed
Signals, not proof. Check the company's page before you spend time on it.
Free with job alerts

A resume that gets past the first 6 seconds

Recruiters skim. The Psst resume coach fixes what makes them skip you, line by line. Premium then shapes it for the exact job you're applying to.

  • 1Every line checkedWeak starts, clichés and AI-sounding phrases flagged, with a 3-question fix.
  • 2Tailored to the jobSee which skills and tools from the ad your resume is missing. Try it free on one of your matches.
  • 3Ready for remoteTime zone, tools and proof you work on your own, the things remote teams look for.
  • 4Looks the partOne page and an ATS-safe PDF, free. Premium adds 6 designs, 8 colours and a matching cover letter.
Try the resume coach →Compare Premium

Set up your job alert