EVP, Category and Insights

ABOUT PLTFRM

PLTFRM is an industry-leading, tech-enabled omnichannel commerce growth partner helping consumer brands win wherever people shop. Through specialized teams and connected capabilities across sales, retail execution, e-commerce, media, analytics and supply chain, all powered by proprietary data and AI, we help emerging and established brands expand distribution, scale smarter and accelerate growth. Our technology turns retail and consumer signals into faster decisions and sharper execution, so our partners can move at the speed of today's shopper.

Founded in 2005, more than 700 PLTFRM employees support over 800 brand partners across digital, mass, club, natural and conventional retail channels, including Amazon, Walmart, Target, Best Buy, Costco, Whole Foods Market, TikTok Shop and other leading retailers and marketplaces. Together, we influence more than $12 billion in annual retail sales across categories ranging from food and wellness to pet, electronics and general merchandise.

Built on authentic relationships, progressive thinking and undeniable execution, PLTFRM is a place for people with an entrepreneurial spirit who are hungry to win and driven to add value. The people who thrive here are team-oriented problem solvers who care deeply about their work, their clients and one another. We give talented people the opportunity to take ownership, build meaningful partnerships and help great brands reach more consumers.

If you set a high bar for yourself and then look for ways to clear it, you'll fit right in. We're looking for ambitious, self-motivated people who want their work to make a visible impact and who are ready to grow as fast as the brands we serve.

ABOUT THE ROLE

PLTFRM is looking for a EVP Category & Insights to define and lead our enterprise data, analytics and insights strategy.

This is a highly visible, executive role with the opportunity to build something meaningful from the ground up. You’ll bring together the data and insights capabilities that exist across PLTFRM today, define what best-in-class looks like for the future, and build the team, tools and strategy to get us there.

You’ll serve as the executive sponsor and face of data at PLTFRM, h elping our teams and clients understand not just what the data says, but what to do with it. This leader will turn complex data into compelling stories, actionable insights and differentiated capabilities that drive growth for PLTFRM and the brands we serve.

WHAT YOU’LL OWN

• Define and lead PLTFRM’s enterprise data, analytics and insights strategy, bringing together data from across the organization into a clear, scalable vision.

• Lead and develop the existing data team while determining the capabilities, structure and talent needed for the future.

• Establish PLTFRM’s strategy for how we collect, connect, analyze and activate data across our businesses.

• Build best-in-class reporting and analytics capabilities that give our teams and clients a clearer view of performance, opportunities and growth.

• Turn complex datasets into clear, compelling stories and actionable business recommendations for executives, clients and cross-functional teams.

• Serve as the executive sponsor and external face of PLTFRM’s data platform and capabilities.

• Partner extensively across Sales, Digital, Media, Category, Operations and client teams to embed data and insights into how we make decisions.

• Play a strategic, client-facing role in major pitches and RFPs, demonstrating how PLTFRM’s data and insights capabilities can create a competitive advantage and helping win significant new business.

• Identify opportunities to build, standardize and scale capabilities across PLTFRM

• Establish the roadmap for how data and insights can become an increasingly differentiated part of PLTFRM’s offering.

WHAT YOU’LL BRING

• 10+ years of progressive leadership experience across enterprise data, analytics, category insights or related functions within a large, sophisticated consumer or retail organization.

• Deep understanding of the CPG and retail data ecosystem, including syndicated, retailer and first party data, and how those sources are used to drive category, commercial and growth decisions.

• Proven experience leading a sizable data/insights organization, ideally 20+ people, with the ability to build and scale teams.

• Demonstrated ability to translate complex data into a commercial story that influences executive decisions and drives action.

• Strong understanding of the data and insights ecosystem supporting consumer brands and retailers.

• Experience partnering across commercial functions including Sales, Category, Digital, Media and Marketing.

• Executive presence and credibility with senior internal and external stakeholders.

• Strong client-facing capabilities with experience supporting major pitches, presentations and new-business opportunities.

• A builder mentality. You’re energized by creating the strategy, structure and capabilities rather than inheriting something that is already fully built.

• An entrepreneurial mindset and willingness to operate both strategically and hands-on as the function grows.

WHAT PLTFRM OFFERS

• Competitive salary an d bonus eligibility

• Comprehensive benefits package

• 401K + Company match

• Unlimited PTO

• Remote or Hybrid work environment

• A high ownership, high performance, high collaboration culture

• The opportunity to work with leading consumer brands and shape the future of commerce

EQUAL EMPLOYMENT OPPORTUNITY

PLTFRM is an equal opportunity employer . W e do not discriminate on the basis of race, color, religion, sex, pregnancy, sexual orientation, national origin, age, disability, or any other characteristic protected by applicable laws. We are dedicated to growing a diverse team of highly talented people. We’re dedicated to building a workplace where we give each other the strategies, support, and space we each need to thrive.

PLTFRM provides reasonable accommodations throughout the recruitment process. If you need an accommodation to apply, interview or participate in any part of the hiring process, please let us know.